Your AI campaign team, your plan, and your engine — in one place.
Three quick videos. Watch these before you do anything else.
Every morning, open Actions — knock out what's hot, log what you did. Each tap nudges your Scoreboard. Keep the streak alive and the votes follow.
Lock in the foundations of your campaign in HANNA. Race basics, opponent intel, key dates, tech & account, ActBlue/Twilio/NGP integrations. Get this right and every chunk of work in the cockpit — walks, calls, texts, banking — flows from accurate data. Get it wrong and you'll fight your own setup for the rest of the campaign.
Mike asks what only you know; he handles the rest.
The credit belongs to the one who is actually in the arena — who, at the worst, if they fail, at least fail while daring greatly.
Your agents run most of this for you and bring you approvals over in Activities. These are the direct doors into Hanna for the moments only you can handle — calling a specific voter, jumping in on a reply, knocking turf, making a personal ask. Each one is a single tap to the right screen, no menu-diving.
Your specialized team of AI Directors — one for every part of a campaign. Each role launches with its lead director; alternate personalities for each role come online through 2027, so you can flip the feel of any seat down the road. The active director is who shows up in Activities to work with you.
Money raised for the campaign — this feeds your Scoreboard's fundraising numbers, not your spending balance. Online donation processing is coming; until then, log what you raise (call time, events, checks).
Money you add to spend — separate from your War Chest fundraising above. Three buckets pay for everything: your platform (SMS, email, automations), your staff (AI Directors and Bench pros), and your materials (signs, mailers, print).
Your HannaPro subscription covers the basics — your team's day-to-day operations, included messaging volume, and routine agent work. Engine Fuel only kicks in when you go beyond what's included, in three buckets:
Platformcovers SMS, email, and phone overages above your plan's included volume. Predictable month to month.
Staff (AI + Bench pros)covers the tokens your AI Directors need for extra work — deep research, AI-path strategy worksheets, custom drafting — plus any human pros you hire from The Bench. You authorize each job.
Materialscovers physical goods you order through HannaPro — yard signs, mailers, print. Pass-through cost plus small handling.
Your Finance Directorhandles all of it. Top up your Engine Fuel, set auto-replenish, and she keeps the team paid.
Each workspace produces a Plan; once saved, it lives here as a Playbook artifact. Plans gate everything downstream — without the Comms Plan, Jonah's team stays locked. Without the Fundraising Plan, Catherine's team can't start. Hover any badge for details. Upload your own materials to feed HANNA your existing work.
Race
Alignment
Self-
Opponent
Committee
Compliance
Tech
Your
Brand
Readiness
Win
Route
Social
Print
Team
Fundraising
Comms
Field
LaunchSettings, integrations, and utilities you adjust as the campaign runs. Add more tools from the catalog as you need them.
General training applies to this variant only. The other variants in this role have their own training and stay independent.
How should they think? Their default style and stance.
Race-specific context: candidate's positions, opponents, district details.
Preferred phrasings, banned words, tone notes.
I'm Mike Donovan, your campaign manager. I'll walk you through this from here all the way to Election Day. Let me show you around — takes 30 seconds.
Story, message, universe — all set. Now we build the engine.